A logo is not a use case
An attractive account may have no costly problem your product can solve.
ACCOUNT RESEARCH FOR B2B SOFTWARE SELLERS
Nice demo. Wrong buyer.
Find companies where your software has a business case—not just a familiar logo. Alma Hunter connects buyer economics, technical fit and buying readiness.
The accounts. The business case. The next move.
- 01Workflow problem
- 02Workable deployment
- 03Buyer business case
- 04Evidence → account report
THE PAIN / NOT ANOTHER GENERIC LIST
Your demo cannot fix a missing business case.
Before selling time becomes sunk time, test the obstacles.
Integration kills the momentum
API, data and security constraints can turn a promising conversation into a dead end.
A contact is not a buying team
Funding, authority and timing still need evidence—not another guessed job title.
WHAT ALMA HUNTER DELIVERS
Sell the value. Research the account.
- 01
Buyer economics first
Connect your workflow benefit to full deployment cost and a defensible break-even point.
- 02
A workable deployment
Check APIs, security, permissions and implementation capacity before recommending the account.
- 03
A supported next move
Separate demonstrated need and buying signals from assumptions. Hold and validate what remains unknown.
ALMA HUNTER / ACCOUNT REPORT
01Business fitEvidence + unknowns
02Buyer ROIFull cost ↔ realized value
03Technical fitEvidence + unknowns
04IntentEvidence + unknowns
05TimingEvidence + unknowns
06Decision teamEvidence + unknowns
BANTBudget · Authority · Need · Timing
BUDGET UNKNOWNHOLD / VALIDATE
Illustrative qualification, not a researched account. Unknowns stay unknown.
THE KPIs / TRACK, DO NOT PROMISE
Better evidence.
Clearer sales decisions.
Metrics to monitor—not guaranteed lifts, meetings or sales.
Sales-accepted accounts
Track which researched accounts your team accepts after reviewing the evidence.
Buying-team coverage
Track documented roles, authority and unresolved BANT questions.
Realized workflow hours
Validate productive redeployment or avoidable cost—not nominal hours freed.
THE BUYER’S RETURN FROM YOUR SOLUTION
If the numbers don’t work,
the pitch won’t fix them.
This models your buyer’s return from your solution—not your revenue from buying leads.
YOUR BUYER’S ROI / FICTIONAL INPUTS
YEAR ONE / USD / MODEL, NOT A FORECAST
80.0%Modeled buyer ROI
- Net year-one benefit
- $19,200
- Year-one break-even units
- 666.7
- Simple upfront payback
- 5.8 months
Positive year-one model. Validate every assumption.
Illustrative, editable assumptions—not validated results, guarantees or Alma service pricing.
Make the value real.
Hours freed are not automatically cash savings. Value requires useful redeployment or genuinely avoidable cost.
See formulas, evidence needed and research context
Gross benefit = potential units × economic unit value × realized share.
Full year-one cost = full upfront deployment + annual operating cost. Net = benefit − full cost. Year-one ROI = net ÷ full cost × 100. Each cost is subtracted once.
Simple upfront payback = upfront cost ÷ (annual benefit − annual operating cost) × 12 months, only if annual net benefit is positive. It assumes steady annual realization, not a discounted cash-flow forecast. Year-one break-even units = full year-one cost ÷ realized unit value.
Validate the workflow baseline, realized hours, redeployment or avoided spending, attribution and full deployment cost.
These sources explain the economic mechanism and measurement—not Alma Hunter performance:
- MCC: Cost Benefit Analysis Guidelines — Evidence-based valuation, opportunity costs and uncertainty—not Alma performance.
- OPM: Evaluating program benefits and costs — Separate tangible benefits and cost savings; include upfront and operating costs.
FROM THE FOUNDER / NOT A CUSTOMER TESTIMONIAL
Built from the seller’s side.
“Finding companies was never the hard part.”
Scott Hawkyard · Founder, Alma Hunter
A buyer needs a supported business case—not another profile match.
THE NEXT MOVE
Find the buyers.
Bring the case.
Tell us what you sell and who buys it. We agree scope, price and delivery before payment. An inquiry does not start research.
Find my buyersInquiries, support or privacy: sales@almahunter.com
ALMA HUNTER / YOUR ACCOUNT REPORT
Buyer value.Evidence.Your next move.
Accounts reviewed against your brief.
Unknowns left visible.